KFC First Filipino Colonel

2017

A brand relaunch for the fried-chicken-loving Philippine market, to remind everyone that KFC is the original fried chicken brand. We made use of the brand's most original asset: the Colonel. This was deemed one of the best ads of 2017, much talked about in different markets, with tens of millions of views and impressions. This campaign won Boomerang and a Kidlat.


  

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